Tools Figma, Adobe Illustrator, Adobe InDesign, Adobe Photoshop
Industry Beauty & Wellness
Industry Beauty & Wellness
For the launch of Babe Hair Extensions’ Quick Fit Tape Weft, a bold campaign was created to reflect the product’s fast, customizable approach to achieving full volume. Combining the durability of wefts with the versatility of tape-ins, the product is designed to adapt to any client and hair type. I contributed to the design of a cohesive set of launch assets, including but not limited to a sell sheet and packaging, printed materials, social media graphics, an email series, and a dedicated landing page. To help the launch stand out, we introduced a vibrant fuchsia and purple color palette, resulting in a visually striking campaign that emphasizes speed, flexibility, and transformation across every touchpoint.
Quick Fit Tape Weft Sell Sheet & Packaging
Quick Fit Tape Weft Launch Printed Marketing Materials
Quick Fit Tape Weft Launch Social Graphics
Quick Fit Tape Weft Launch Email Series
Quick Fit Tape Weft Launch Landing Page
